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DEFAINE Project Meets Innosale

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The meeting held on October 23, 2023, between InnoSale and DEFAINE focused on revolutionizing the sales process for customizable industrial products and services. The key objectives included improving the speed and accuracy of sales through advanced system configurations, validation rules, AI algorithms, and pricing models. The discussion highlighted the use of Natural Language Processing (NLP) to transform customer queries into manufacturer terms, optimize price estimations using AI techniques such as ANN and Q-Learning, and configure products using case-based reasoning and fuzzy logic. Demonstrations were presented for various markets, including material handling, software, automotive, and waste management, showcasing how these technologies could enhance customer experiences with personalized recommendations and augmented reality.

The meeting also emphasized the importance of creating a systematic pricing strategy using an Optimal Pricing Model, identifying similarities between customers, and improving user experience by integrating deep learning systems with augmented reality techniques. A significant part of the discussion was dedicated to updating and extending the ontology for product vocabulary, ensuring accurate and efficient handling of customer inquiries. The meeting concluded with acknowledgments to all partners and discussions on future collaborations, public software releases, and joint exploitation plans, highlighting the collaborative effort to advance the sales processes and product customization in industrial markets.



Frank Werner / Intl. Project Lead
frank.werner@softwareag.com

You can get more information about the partners and project contact details at:
InnoSale ITEA4 page .

This project is funded by the Public Authorities below:


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